Job Search Priorities

There are three priorities I have when searching for a new position: Societal benefit. Does the company provide a benefit to the world and meet my expectations of ethics and morality? Culture. Will I fit well within the culture of the organization and will my local...

When To Upgrade Tactics: A Musical Metaphor.

In musical theatre, there’s a general philosophy about when and why a performer decides to sing and like UX design, it’s all about communication. When a performer becomes too excited to speak, they sing. When they get too excited to sing, they dance. Their...

Personas Are A Dated Tactic

Personas are often used to represent the characteristics, needs, and goals of target users. There are three main types of personas: qualitative, statistical, and proto-personas. While personas have been widely used in UX design, there is a growing trend toward...

CEOs Don’t Want Scalability. They Want Increased Velocity.

Enterprises consistently prioritize system thinking, placing particular emphasis on the capacity to scale their products and solutions. This poses challenges for UX designers including the limited number of designers available to maintain pace, the ability to cope...

Onboarding Template

No matter how many times a new team member is onboarded, it seems to always feel like improvements can be made or the goal posts have shifted. While the template below is specific to UX design, the larger points can be utilized across industries. At a high level, this...