What Is UX Design In Marketing What is UX? UX (User Experience) design is the process of creating a product that’s both usable and desirable. While many definitions attempt to incorporate outcomes of UX design within the definition (e.g. ease of use, talking...
Game Theory Designing the perfect game show How trivia is currently played Here are some facts: The sun is an average of 93 million miles away from Earth. The elemental symbol for gold is Au. Phantom Of The Opera is the longest-running musical of all time. These are...
Video Essay Three Principles Of Persuasion Hi, my name is Nate Bauer, I’m on the board for PMG. Let’s talk about three principles of persuasion and how they affect your sales communication. Aristotle states there are three principles of persuasion one must...
Video Essay How ladders alter your marketing strategies Hi, my name’s Nate Bauer. I’m part of the board for PMG and today I want to talk to you about ladders, what they are, and how they potentially alter your marketing strategies. Ladders, quickly said,...
Game Theory Creating the best softball team with heatmapping Don’t be a goofus I tend to play a fair amount of softball in the summer. For those unfamiliar, it’s essentially the same thing as baseball except its slow pitch, uses a larger and heavier ball,...